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High Tech Strategies > Articles and Insights > Customer Alignment Lifecycle
cost benefit analysis
How a Crisis Can Dramatically Boost Product Adoption

Product adoption is typically determined by its cost benefit ratio, which is a measure of its value to the customer.  COVID-19 helps startups and established companies amplify the value of their product. And the best way to measure this value is with a cost benefit analysis.

March 18, 2022
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follow Warren on LinkedIn